Big Deal
Love playing cards?
But there's a twist!
It involves Principles of Design!

Genre
Game Design
Time Frame
4 weeks
Execution Year
2023
The principles of design are all around us, but many people miss out on them simply because they haven't been exposed to them.
Now, picture this: a deck of playing cards, a favorite pastime for many, especially young adults.
What if we used these cards to introduce design principles? Through the game, people can discover and understand these crucial principles
using typography.
Sounds fun right???

Imagine a world where good design is second nature to everyone!


Focus Crowd is...
Non-designers aged between 18-25 years


What are we looking at?
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What are the gaps found?
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What is the objective?

The Problem
identified?
Not Likely to refer to books, magazines, or journals to understand these principles.
Non-designers fail to understand POD as they haven't come across them
Click to expand
Taking Action...
How to tackle this problem?
Why Playing Cards?
Playing Cards
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Played by everyone around the world.
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Popular among these young adults as they consider this as a mode of entertainment.
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There haven’t been any new card games over a while along with the same graphics.
How am I designing the game?
The suits remain unchanged, but the design of the cards is unique:
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Cards 2-10 are displayed numerically.
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The ace and jack are represented by their initials ('A' and 'J').
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The queen and king cards feature the full words ('Queen' and 'King').
The cards are designed following the 9 principles of design, with each principle having four variations. These variations are illustrated simply, considering the target audience.
Building Ideas!




Click to expand
The Big Reveal!









The Game!
How to play?
Players must quickly identify if two consecutive cards share the same design principle. The first player to correctly identify a match wins that stack of cards and earns a point
Players: 2+